Elliott Confidential

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Elliott Confidential
Consumer Alert: The travel industry is using AI to pick your pocket

Consumer Alert: The travel industry is using AI to pick your pocket

Can technology that was supposed to make travel fairer be weaponized against consumers?

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Christopher Elliott
Jul 28, 2025
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Elliott Confidential
Elliott Confidential
Consumer Alert: The travel industry is using AI to pick your pocket
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Remember when artificial intelligence was going to revolutionize travel for the better? Airlines would predict our needs, hotels would personalize our stays, and rental car companies would eliminate disputes over vehicle damage.

Well, that last promise has come true — just not in the way travelers expected.

Instead of protecting consumers, AI has become the travel industry's newest cash cow, and rental car companies are leading the charge in finding microscopic reasons to separate you from your money.

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