Elliott Confidential

Elliott Confidential

Why the brave new world of AI travel planning is already broken

Nearly 90 percent of AI-generated itineraries contain errors. Welcome to a future of confidently delivered misinformation.

Christopher Elliott's avatar
Christopher Elliott
Sep 28, 2025
∙ Paid

Orit Ofri thought she could trust AI to give her travel advice for a recent trip to Paris. And why not? She was using the latest version of ChatGPT. And as a marketing consultant from Portland, Ore., she knew her way around the technology.

But the technology apparently didn’t know its way around the City of Lights.

For example, it recommended visiting the…

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